Originate channels and sell local avails across IPTV and streaming

What gets in the way today

• Local avails are underused

  U.S. cable networks commonly reserve about two minutes per hour for distributors to sell locally. Legacy splicers make it costly to fill them well.

• Two ad stacks for two networks

  Managed IPTV and the operator's streaming app often run separate insertion and sales systems for the same channels.

• Local channels cost too much to run

  Community, promotional, and barker channels still need playout, graphics, and guide data.

What changes with MSOOCast

• Local avails filled

  Edge Splice detects network cues and fills local breaks with your campaigns and programmatic demand.

• One ad decision for IPTV and apps

  Moment Exchange sells both managed and streaming impressions from the same campaigns.

• Low-cost local channels

  Channel Foundry runs promo, community, and local channels with automation.

• Headend-ready handoff

  Network Fabric delivers MPEG-TS over multicast, SRT, or RIST to your headend.

The workflow

Products in this solution

Metrics in the console

What teams like yours watch day to day.

Other solutions

• FAST channels
• OTT and streaming apps
• Hospitality TV
• Sports networks
• Digital publishers